1. No Identical or Duplicate content
A mistake made often: when we register a Domain and point it to web Hosting server, using the World Wide Web – “www”- subdomain in most cases. “www” is nothing else than a subdomain. Follow My following directions to get rid of Identical or duplicate content penalty by search Engines:
Suppose you purchased the domain “seoindia123.com” and configuring your web hosting server using the IIS MMC and developing a new website:
at http://seoindia123.com The web server will answer to the above shown redirects with a “HTTP/1.x 301 Moved Permanently” response. So the search engine get’s the info that this resource has permanently been moved. This way, all ranking-power, link power, etc., moves to “http://seoindia123.com”, which is a major factor affecting the ranking of your website.
2. Avoid Identical or Duplicate content, part -2
When typing “http://www.example.com”, your web hosting server will open a certain page – by default, it is the “Default.aspx” with .aspx extension. Many websites , redirect and link in an inappropriate way: open a browser and type “http://codeproject.com” – you’ll get redirected to “http://www.codeproject.com/index.asp” – “index.asp” seems to be the default-site for the domain www.codeproject.com – but redirecting to it from “http://codeproject.com” or linking to it within any page of www.codeproject.com is just a big mistake.
No matter how big your website is, Google’s Page Rank is still a very important factor. So while http://seoindia123.com has a PR of 3, http://seoindia123.com /index.asp has a PR of 2 – while these 2 web pages delivers the same content. This practice is bad, and has a very bad influence http://seoindia123.com ranking, because the 2 links displays the same content. Search engine does not know that “index.asp” is the root website url of the http://seoindia123.com, so search engines try to find out through their algorithms that which website is the more important as per the visitors. But the big issue here is that all the url power, ranking , etc. get’s divided between http://seoindia123.com & http://seoindia123.com/index.aspx – http://seoindia123.com could rank a lot better without using “index.asp” in the search engine’s index.
To make sure that your websitsite’s search engine ranking reach at the highest , you must concentrate on link – always take care , even in internal link building (links to the “Home” page of your website), that you link to your domain name: www.yourdomain.com, instead of www.yourdomain.com/default.aspx.
3. Choose Researched Keywords as Title