SEO vs PPC for your Website to Bring Traffic

We all work very hard to bring our website at first page of all major search engine through SEO or PPC. We always have the option to pay for seo traffic using the Google Adwords, Yahoo Search Marketing or other Paid search engine Promotion or advertising programs. On the other Hand we have the option to bring seo traffic for free by working for high rankings in Organic search results through certain ime consuming seo techniques like submissions in search engines and Link building etc. To Achieve High Rankings we search engine Optimizers work hard and follow all ethical SEO techniques , avoiding all BlackHat SEO to try to get our client site displayed High at major search engine Result Pages.This whole process takes a period of time to reach the top of the Organic search results, but it is fact that the free, targeted seo traffic prove well worth the investment.


But Here question arises which approach is better fo clients ? is It depends on your budget ? If you want more search engine traffic fast and you have no problem is paying for it, then PPC might be right for you. What do you Search engine Marketing Experts think ? Would you like to debate on this Issue ?

When Is It Best To Use Pay Per Click ?

So, when should we use Paid search Promotion or Pay per Click ? Here are some circumstances when Pay per click can prove affective for an online business.

1. When we Need Results Instantly.
2. When we Need highly targeted Search traffic.
3. When your website is not Search engine Friendly. < Developed in flash , Frames etc >
4. You have the Money to Invest and a Proper ROI plan.

My Advice to All:

Search engine Optimization and Pay Per click , Both are beneficial and Both have their own Pros and Cons. So My advice to you is combine both Techniques with care and enjoy the advantages and lead generation capability by reducing their disadvantages or Negative Impacts. However, you should have both type of Marketing campaigns overseen or Run by the same Internet Marketer and Marketing Company.
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